Tuesday, November 29, 2005

I know it might be wrong



I thought we had escaped this travesty, but appraently it has returned. It's the Dr. Pepper ad that uses Fountains Of Wayne's Stacy's Mom and goes a little like this: bunch of young (maybe 12-ish years old) boys are hanging around after soccer. Stacy's Mom starts playing. This plain looking woman gets out of a mini-van and in slo-mo walks around to where the kids can see them. Wind is blowing her hair and shirt around a little. She kind of looks over at them semi-seductivel, then opens up the door of the minivan to reveal a bunch of Dr. Pepper's inside. Chorus kicks in, kids freak out with glee, Mom looks satisfied with herself.

Here's what I get from this ad: Dr. Pepper is as good as pre-teen sex. If you can't bone your friends mom, at least you can drink a DP. Which ad exec was watching Court TV coverage of the Debra Lafave case and thought, "That's it! That's the brand image we want"?

And I know this is probably shallow and chauvinistic, but the woman in the commercial is really plain. (If anyone can find a cap of her, let me know.) She's not someone you would ever spend any time fantasizing over, even if you were a teenager and constantly horny. It's almost as if they got to the shoot and realized, "Wait a minute...we're equating our soft drink with statutory rape. Maybe we shouldn't use this supermodel babe here." So they grabbed the makeup woman's friend and threw her into the ad. So now you have an ad that not only has tasteless implications of sexual felonies, but also is nonsensical on a narrative level. Just awful. Wouldn't you like to be a Pedo too?

4 Comments:

Blogger Q. Meyers said...

This ad is profoundly creepy. Whoever though it was a good idea to mix middle-aged soccer mom with a psuedo-kid-sex them should be fed to angry palar bears.

Also, on a tangent, I bet if Debra Lafave was ugly she'd have got some jail time--the fact that she's so hot makes it real hard to think she was twisting any arms.

2:55 PM  
Blogger ptm said...

Indeed, the prosecuter in the Lafave case needed an all-female jury, plus a lady judge, to have any hope of sending her to jail. Every male looked at her, thought back to what it was like to be 14, and popped about a million boners. Maybe unfair, but definitely true.

4:51 PM  
Anonymous Anonymous said...

LaFave didn't deserve the jail time. She'd only gotten married like a month before. There should definitely be more room for exploring the inner child early in a marriage.

Plus, I disagree that women are more likely to sentence other women. As women get older, I think the idea appeals to them more and they lose the moral scruples. A jury of 14 year old girls on the other hand, would probably try to go for the death penalty.

4:01 PM  
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